Ramen is a Japanese dish enjoyed by people of all ages and is a popular genre of Japanese cuisine that transcends regions and cultures. Ramen offers a wide variety of soup styles, including tonkotsu (pork bone broth), miso (soybean paste), shio (salt), and shoyu (soy sauce), and is appealing for its ability to combine fast service with consistent quality. Within the food and beverage industry, ramen franchises are considered relatively easy to enter and offer strong potential for high profitability.
This article summarizes ramen franchise trends in the U.S. market, along with the features, franchise costs, and support systems of key brands. It provides information to help people interested in starting a Japanese food franchise evaluate their options.
The U.S. ramen market has expanded at a compound annual growth rate (CAGR) of 1.5% over the past five years (2020 to 2025) and is expected to reach a market size of $1.6 billion in 2025. Driven by the growing popularity of Japanese cuisine and younger generations’ interest in global food culture, ramen has evolved from an instant food into an authentic dining experience.
Among Millennials and Generation Z, a strong interest in Japanese culture, driven by anime and social media, has fueled support for ramen as a customizable, immersive dining experience. The market is expanding beyond urban areas into the suburbs and remains a promising sector with stable growth expected going forward.
The ramen business model is expected to be highly profitable. In general, broths and noodles have low food costs, and their fast service speeds make it easier to achieve high table turnover.
In recent years, ramen izakaya concepts that emphasize appetizers, snacks, and alcoholic beverages have also been increasing.
Although customer dwell time increases, profitability is maintained by raising the average check by 20 to 30%*. In New York, high turnover is maintained at a premium price range of $15 to $20*, while in California, beverage offerings are strengthened to increase average spend, reflecting revenue strategies tailored to regional characteristics.
As of October 2025, there are 23,490 Japanese restaurants in the United States*1, of which 4,652 are ramen restaurants*2. Since there are only 103 tempura restaurants (at the same point in time)*3, ramen stands out as one of the most prominent categories among Japanese cuisine.
On the other hand, the market is fragmented as each leading company’s share is less than 5%*4, and a variety of businesses—from individually owned to chain enterprises—coexist. Elements such as flavor consistency, in-restaurant experience, regional characteristics, and cultural storytelling allow for differentiation, suggesting that this is a market where there is a lot of competition, but with creativity, there is significant potential for growth.
In the ramen business model, key components such as broth, sauce, and noodles are produced in bulk in a central kitchen, making it easier for local staff to maintain consistent quality. By having the headquarters handle preparation and flavor adjustments, the restaurants can focus on simple tasks such as heating and plating.
Standardizing these processes allows restaurants to open after a short training period, and reduces flavor variation across multiple locations, making operations more efficient in terms of both quality control and staff development.
Japanese cuisine is rapidly becoming a popular genre in the United States. Moving forward, however, there will be a growing demand for "authentic Japanese cuisine" rather than just "Japanese-style" adaptations.
Therefore, this media platform introduces carefully selected franchise brands directly from Japan. We highlight recommended companies and genres that offer promising profitability based on regional characteristics, so please use this information as a guide.
Choose by area characteristics
Three Selected
Japanese Food Franchises
This long-established ramen brand from Asahikawa, Hokkaido, is known for its mild tonkotsu broth that can be enjoyed to the last drop. The signature dish, Shio Ramen, is enjoyed by a wide range of generations for its harmonious balance of a creamy paitan broth and savory salt flavor. The brand operates approximately 65 locations worldwide, including 16 in the United States (based on information from the official website as of November 7, 2025). They have established a quality control system that enables all locations to maintain the same flavors as the flagship restaurant.
Although it is a bit tucked away, the presence of other restaurants nearby makes it easier to find. The rich broth is so delicious that I can't help but eat it with rice. The restaurant’s original soupless tantanmen is highly recommended.
I stopped by for a solo lunch.
Although it’s a popular place, it wasn’t crowded since I arrived early. The shio ramen was rich and full-bodied, and paired with thick-cut pork, it was very filling.
I visited with colleagues from work during lunch break. I’ve been here several times before, and I like that they offer both ramen and tsukemen (dipping noodles), which lets me try a variety of options. I usually go for tsukemen on hot days and shio ramen on colder days, but since it’s a Hokkaido ramen shop, many people probably come specifically for the miso ramen as well. It’s not very flashy, but it feels like a place where regulars often come on their own. You can always count on Santouka.
| Franchise fee | Not listed on the official website |
|---|---|
| Initial investment | Not listed on the official website |
| Royalty | Not listed on the official website |
| Company Name | ab-out co., ltd |
|---|---|
| Total Number of Restaurants (Including Company-Operated Locations) | 53 locations (17 in the United States and 30 in Asia) Based on information from the official website as of December 9, 2025 |
| Address | 6-1 Building 2, 1-5-3 Minami 6 Jo Nishi, Chuo-ku, Sapporo-shi 064-0806 |
Learn more about opening
a Hokkaido Ramen Santouka franchise
Originating from Hiroshima, this ramen brand is known for its rich tonkotsu soy sauce broth, made by carefully simmering it on-site. The rich umami of tonkotsu is layered with the fragrant aroma of soy sauce, creating a bowl that is rich yet easy to finish. Without relying on skilled chefs, the brand has established a system that enables even inexperienced staff to consistently deliver the same quality through training and manuals. The brand operates approximately 65 locations worldwide (based on information from the official website as of November 7, 2025), and with no locations currently in the United States, there is an opportunity to become the first operator.
...The menu ranges from pork- and chicken-bone soy sauce broth to richer, back-fat varieties. Since I’m not a fan of heavier styles, I ordered the signature pork- and chicken-bone soy sauce ramen, Bari-Uma.
The thin noodles, similar to Hakata-style ramen, paired well with the pork- and chicken-bone soy sauce broth, making it easy to enjoy and not overly rich, which made it delicious ^_^
The chashu was also hearty and satisfying.
The gyoza had crispy, lacy edges that added a nice texture. It was unusual for a ramen shop to offer self-service, all-you-can-eat pickles.
It was a great deal at under ¥1,000.
| Franchise fee | Not listed on the official website |
|---|---|
| Initial investment | Not listed on the official website |
| Royalty | Not listed on the official website |
| Company Name | WITH LINK INC. |
|---|---|
| Total Number of Restaurants (Including Company-Operated Locations) | 46 locations (0 in the United States, 42 in Asia) Based on information from the official website as of December 9, 2025 |
| Address | 1-5-30-2 Tomominami, Asaminami-ku, Hiroshima-shi, Hiroshima 731-3168, Japan |
Learn more about opening
a Bari-uma Ramen franchise
An authentic ramen brand from Japan, known for its signature broth simmered for over 20 hours and its uniquely crafted aged noodles. By combining the umami of pork bones, chicken bones, and vegetables with bonito flakes and kelp, the broth achieves a deep, layered flavor. With a wide array of vegan options and small-plate dishes, they cater to a broad range of preferences. The brand operates 77 locations worldwide, primarily in North America, including 63 in the United States (based on information from the official website as of December 9, 2025).
It was a delight for my colleague and I to find this place. I highly recommend the spicy chicken ramen. The “hot” was perfect for me. And there is a decent selection of cocktails and zero-proof drink options.
Great atmosphere. Great and really fast food delivery. I’m not a noodles person but enjoyed it. Emily was an excellent waiter. Did not discourage the use of a fork. Parking available in a free lot directly behind row of restaurants.
So I came to this place because the hotel recommended. I ordered tonkotsu black ramen. What an amazing food experience, the last time that I have a similar experience was at Ramen Underground in San Francisco.
| Franchise fee | $40,000 |
|---|---|
| Initial investment | JINYA Ramen Bar: $1,385,500 to $3,546,000 |
| Royalty | 5% of sales * Marketing fund: 1% |
| Company Name | JINYA Holdings, Inc. |
|---|---|
| Total Number of Restaurants (Including Company-Operated Locations) | 77 locations (63 in the United States and 0 in Asia) Based on information from the official website as of December 9, 2025 |
| Address | JINYA Franchise, Inc. dba JINYA, Ramen Bar21045 Erwin Street, Suite 1A Woodland Hills, CA 91367 |
Learn more about opening
a JINYA franchise
Originating from Mount Afuri in Kanagawa Prefecture, this Japanese ramen brand is known for its healthy flavor, made by bringing out the umami of natural ingredients without the use of artificial seasonings. Their signature dish, Yuzu Shio Ramen, is popular with a wide range of customers for its refreshing yuzu aroma and gentle salt flavor. They also offer a wide selection of vegan and gluten-free menu options. The brand operates 27 locations worldwide, including 7 in the United States (based on information from the official website as of November 7, 2025).
No reviews were found on TripAdvisor.
| Franchise fee | $30,000 |
|---|---|
| Initial investment | $500,000 to $1,000,000 |
| Royalty | 5% of sales |
| Company Name | AFURI USA INC. |
|---|---|
| Total Number of Restaurants (Including Company-Operated Locations) | 31 locations (6 in the United States and 23 in Asia) Based on information from the official website as of December 9, 2025 |
| Address | 923 SE 7th Ave. Portland OR 97214 |
Learn more about opening
an AFURI franchise
An authentic tonkotsu ramen brand rooted in the traditions of Hakata. It features a paitan broth simmered for over 12 hours and thin noodles from Kyushu, with options to choose noodle firmness—faithfully delivering an authentic Hakata-style taste. In addition to its signature “Original Tonkotsu,” the menu offers a wide variety of flavors along with a full selection of side dishes. The brand operates 11 locations worldwide (based on information from the official website as of November 7, 2025), with no locations currently in the United States. This creates opportunities for the brand’s first entry into the U.S. market.
Everything a Japanese ramen chain restaurant should be. Conveniently right across from little Tokyo. Service was fast and the food excellent.
Authentic Japanese ramen served in a friendly atmosphere, using traditional Japanese seasonings. Excellent unobtrusive and efficient service. The menu comprises a large range of ramen - but it’s not hard to choose because there are excellent explanations of the differences. I think this is part of a chain of restaurants.
The ramen there is amazing.
The broth is excellent and vegetable based. I had the amber soy sauce with chicken.
| Franchise fee | Unit franchise: $32,000 to $34,000 Area development agreement: $52,000 to $54,000 |
|---|---|
| Initial investment | Unit franchise: $379,397.96 to $865,000 (per unit franchise) Area development agreement: $401,132.65 to $885,000 Of this amount, a development fee of ¥2,940,000 ($20,000) per restaurant, multiplied by the number of restaurants scheduled for opening, is payable upon signing. |
| Royalty | 5% of total sales (reported and remitted weekly) *Please note that the following additional charges apply. Advertising contribution: 1% of gross sales (national advertising fund) Local advertising: Recommended minimum of $2,000 (approx. ¥294,000) per month Technical systems fee: $500 (approx. ¥73,500) per month Audit costs: As required, at actual cost |
| Company Name | Rakkan USA Franchise, LLC |
|---|---|
| Total Number of Restaurants (Including Company-Operated Locations) | 18 Locations (13 in the United States and 5 in Asia) Based on information from the official website as of December 9, 2025 |
| Address | 1-8-12 Nishi-Azabu, Minato-ku, Tokyo |
Learn more about opening
a RAKKAN RAMEN franchise
MENSHO is a ramen brand developed by MENSHO, Inc., founded by chef Tomoharu Shono. The concept combines traditional Japanese ramen techniques with modern culinary innovation, featuring rich broths, original noodle recipes, and premium ingredients. Known for its creative menu and strong brand identity, MENSHO attracts customers seeking unique ramen experiences. For franchise partners, this established reputation and focus on quality support consistent operations and global market appeal.
“One of the best ramen experiences in San Francisco. The broth is rich and flavorful, and the noodles have an excellent texture.”
| Franchise fee | Please refer to official franchise information |
|---|---|
| Initial investment | Please refer to official franchise information |
| Royalty | Please refer to official franchise information |
| Company Name | MENSHO, Inc. |
|---|---|
| Total Number of Restaurants (Including Company-Operated Locations) | Please refer to official website |
| Address | Japan |
Learn more about opening
a MENSHO franchise
Menroku is a ramen brand specializing in duck-based ramen, combining traditional Japanese techniques with French culinary influences. Founded in 2016, the concept focuses on premium ingredients and refined flavors, offering a distinctive alternative to pork-based ramen. Its unique positioning helps attract customers seeking new dining experiences. For franchise partners, this differentiated concept and structured support system provide an opportunity to stand out in competitive markets.
“The duck broth ramen was excellent and very different from typical ramen. The soup had a delicate but rich flavor, and the noodles matched the broth perfectly.”
| Franchise fee | $40,000 – $50,000 |
|---|---|
| Initial investment | Varies depending on location and store size |
| Royalty | 5% of monthly gross sales |
| Company Name | Menroku Co., Ltd. |
|---|---|
| Total Number of Restaurants (Including Company-Operated Locations) | Please refer to official website |
| Address | Osaka, Japan |
Learn more about opening
a Menroku franchise
MARUFUKU RAMEN is a ramen brand specializing in Hakata-style tonkotsu ramen, known for its rich pork-based broth and thin, straight noodles. Rooted in Fukuoka’s ramen culture, the brand emphasizes authenticity and consistent quality across locations. Its focused menu and structured operational system allow franchise partners to deliver a well-established ramen style while maintaining efficiency and standardized quality in international markets.
“Very flavorful and satisfying ramen with a rich broth. The service was quick and the staff were friendly.”
| Franchise fee | Please refer to official franchise information |
|---|---|
| Initial investment | $500,000 – $1,200,000 (varies by location) |
| Royalty | Please refer to official franchise information |
| Company Name | Marufuku Ramen |
|---|---|
| Total Number of Restaurants (Including Company-Operated Locations) | Please refer to official website |
| Address | United States (multiple locations) |
Even within Japanese food, the most receptive customer segments vary by genre. This section introduces recommended Japanese food genres based on the characteristics of the prospective area, along with Japanese franchise brands that already operate locations in the United States. The focus is on the food that can be offered by joining each franchise brand.
Gyu-Kaku delivers authenticity through certified Japanese A5 Wagyu. By also featuring USDA Prime beef, they offer steakhouse-quality dining at accessible prices.
From import to processing, Japanese staff strictly manage quality at every step, delivering the same authentic flavor found in premium yakiniku restaurants in Japan.
| Franchise fee | $50,000 |
|---|---|
| Initial investment | Approx. $1,215,444 to $2,606,540 |
| Royalty | 5% on annual sales up to approx. $1,500,000 4.5% on annual sales from approx. $1,500,000 to $2,000,000 4% on annual sales over approx. $2,000,000 |
| Number of restaurants | 825 worldwide (including 63 in the United States and 580 in Asia) |
| TripAdvisor rating | 4.3 out of 5.0 (442 reviews)*2 |
A wide range of toppings, from chicken katsu to omelets, ensures a fresh experience every visit, driving strong customer loyalty.
In addition to toppings, customers can adjust rice portions and spice levels, making the menu enjoyable for those who prefer milder flavors as well as those who want larger portions.
| Initial franchise fee | $40,000 |
|---|---|
| Initial investment | Not listed |
| Royalty | Not listed |
| Number of restaurants | 1,480 worldwide (including 11 in the United States and 1,467 in Asia) |
| TripAdvisor rating | 4.3 out of 5.0 (41 reviews)*3 |
As a popular chain with 861 locations in Japan*1, franchisees are able to consistently serve udon noodles with a firm, chewy texture, supported by the headquarters after opening.
The noodle-making, boiling, and cooling processes are demonstrated in an open kitchen, allowing customers to enjoy a freshly made, live dining experience.
| Franchise fee | $40,000 to $64,000 |
|---|---|
| Initial investment | $1,126,500 to $1,980,000 |
| Royalty | 5% of sales |
| Number of restaurants | 1,188 worldwide (including 23 in the United States and 1,155 in Asia) |
| TripAdvisor rating | 4.5 out of 5.0 (108 reviews)*4 |
*1 Source: Marugame Udon official website(https://jp.marugame.com/shop/), as of a December 2025 survey
*2 TripAdvisor: New York City location, as of October 28, 2025(https://www.tripadvisor.jp/Restaurant_Review-g60763-d3175593-Reviews-Gyu_Kaku_Japanese_BBQ-New_York_City_New_York.html)
*3 TripAdvisor: Irvine location, as of October 28, 2025(https://www.tripadvisor.jp/Restaurant_Review-g32530-d9750729-Reviews-Coco_Ichibanya-Irvine_California.html)
*4 TripAdvisor: Los Angeles location, as of October 28, 2025(https://www.tripadvisor.jp/Restaurant_Review-g32655-d4019757-Reviews-Marugame_Monzo-Los_Angeles_California.html)
* TripAdvisor ratings are based on the highest-rated U.S. location.
*The number of restaurants is based on the following references. As of a December 2025 survey
Gyu-Kaku official website(https://www.gyukaku.ne.jp/world.php)
CoCo Ichibanya official website(https://www.ichibanya.co.jp/comp/ir/finance/highlight/graph01.html)
Marugame Udon official website(https://jp.marugame.com/shop/)
